The Professional Muralist’s Blueprint

Go from winging it to landing high-value commissions with the exact system I use for global brands like REI and Orangetheory. I’ve distilled a decade of experience into a framework you can master in under a week.

  • The Professional Toolkit: Skip the trial and error with the exact tech, gear, and paint list I bring to every international job site.

  • Technical Mastery at Scale: Learn to project, grid, and scale your art onto any surface with total precision and zero stress.

  • The Business of Big Art: Stop winging it on pricing. Get the contracts, estimates, and outreach strategies to land $1,000+ commissions.

  • Portfolio-Ready Execution: Go from a digital sketch to a finished wall using the same workflow I use for luxury hotels.

  • The Expert Advantage: Access bonus masterclasses on lettering and stenciling to broaden your artistic range and marketability.

Modern living room with large glass windows showing snow-covered mountains and trees, colorful abstract art on the wall, orange velvet sofas, a black ottoman coffee table with pink flowers, natural wood side tables, and decorative pillows.

“Wow! This course was fun, awesome, and inspiring!

Lots of people have encouraged me to pursue painting murals as another artistic offering for my art business. So here I am! At the moment I feel like you answered all my questions and more! I'm super excited to create more murals now!”

-Marianne

I LOVEDDD your course on murals and really appreciated all of the pricing help! I am about to do my first mural and am so nervous but excited to finally start doing what I have been dreaming to do!

You inspire me! Thank you!

-Kaitlyn

A brightly colored modern living room with large windows showing a snowy mountain landscape outside. The room features orange couches, a black leather ottoman, wooden side tables, and a large, abstract, colorful mural on the wall.

The Mural Masterclass

For years, the mural education path was nonexistent. You either spent years trial-and-erroring your way through mediocre walls, or you spent thousands of dollars flying across the country to shadow a mentor for a few days (yes, I did this.)

You can keep piecing together random YouTube tutorials and hoping for the best...

OR

You can follow a professional blueprint designed to take you from amateur to commissioned in under a week.

I’ve compiled a decade of hard-won knowledge, the kind you only get after 50+ international projects, into one streamlined system. No guesswork or travel required.

It’s basically like standing on the scaffolding next to me while I hand you every secret, shortcut, and strategy I use on a job site. Master the craft from your own studio, on your own timeline, and with the confidence of a seasoned pro.

"A true burst of creative energy"

"Haley has helped me as a painting assistant on multiple mural projects over the past 3 years. She is a hard worker, gets the job done, and a true burst of creative energy" 

GEMMA O'BRIEN

Illustrative Letterer & Typographic Muralist

Two women are painting a large, colorful mural on a wall. One woman is kneeling on a plastic-covered surface and painting with a brush, while the other woman is standing and painting with a small container of paint. The mural features abstract floral patterns, bold shapes, and a mix of blue, green, teal, and white colors.
Two people are painting a mural on a white wall next to staircase. The mural features large, stylized black floral and bird designs.

"As a fellow muralist, I feel fortunate to have had the opportunity to paint alongside Haley on several projects. She is tuned into her craft, talented beyond words, and her energy on a project is the kind you want to get the job done. She is a wealth of knowledge about painting and a skilled artist to admire! I couldn't recommend her as a teacher more, as I guarantee you will walk away with an invaluable experience" 

MICHELLE KESSELMAN

Decorative Painter & Muralist

This course is the blueprint you've been looking for if:

#1 The Aspiring Pro

  • You’ve been dreaming of murals but have no idea which paint to buy or how to scale a sketch to a 20-foot wall.

  • You want to stop winging it and start your first project with the confidence of a seasoned professional.

#2 The Working Artist

  • You’re already painting but your process feels chaotic, stressful, or takes way too long.

  • You’re ready to trade DIY methods for a streamlined, professional workflow that saves you hours on the job site.

#3 The Creative Entrepreneur

  • You want to add a high-ticket service to your art business that offers a massive return on investment.

  • You’re ready to stop guessing on pricing and start landing $1,000+ commissions with professional contracts and estimates.

$297.00
One time
$160.00
For 2 months

Designed for Every Stage of the Journey

You have a vision for your space but lack the technical roadmap to execute it. You need to know exactly which supplies to buy and how to scale your design without the stress of "ruining" a wall.

A

B

You’re ready to turn your talent into a revenue stream. You need the industry-standard workflow, pricing confidence, and professional contracts that ensure you’re respected (and paid) like an expert from day one.

A woman with long blonde hair smiling, standing barefoot on a beige carpet in front of a colorful mural of mountain peaks with purple, pink, blue, and yellow hues, with yellow and purple rays of sunlight in the background. She is wearing a blue tank top and floral overalls with a pink, purple, and blue floral pattern.
A woman with blonde hair and blue eyes taking a selfie inside a decorative archway with a dark background.

Hi! I'm Haley, a full-time artist and your coach for this course

After painting over 50 murals in the past 10 years, I’m all about figuring out the simplest ways to make a wall look awesome.

It wasn't always that way: I started off by wingin' it and doing a lot of personal murals before jumping into client work. Always a huge fan of learning and business strategy, I'm excited to bring my knowledge to you, to make it a touch faster and easier for you to learn about producing big and small murals.

These days, I paint internationally, for private homes around the USA, and for exciting companies like the Four Seasons & Orangetheory Fitness. Besides that, I spend a lot of time globe-trotting and adventuring around my hometown of Jackson Hole.

The Professional Muralist’s Blueprint

The demand for large-scale, custom art is at an all-time high. Whether you're looking to transform your personal space or launch a profitable creative business, the opportunity has never been better.

Inside this course, you get the exact roadmap I’ve used to navigate 50+ mural projects, info you won't find anywhere else:

  • The Professional Toolkit: The exact inventory I bring to every job site, including my "never-fail" supply list.

  • Surface Mastery: The technical strategy for dominating both indoor and outdoor walls with total confidence.

  • The Workflow: A step-by-step transition from your iPad or paper sketch to a perfectly scaled wall.

  • Pricing & Positioning: How to value your work correctly and attract clients who respect your talent.

  • Behind the Scenes: Watch the full execution of a professional mural, from the first line to the final touch-up.

The Masterclass Guests

Because mastery requires a variety of perspectives, I’ve invited two industry experts to share their specialized techniques. These bonus modules ensure you aren't just learning one style—you’re building a versatile, professional skill set.

Woman painting a wall with a large banana leaf mural while smiling and making a peace sign. She is standing on the floor with paint cans, brushes, and a ladder nearby, and a small black dog is lying on a towel.

  • Mainly working in Central America among gorg tropical leaves, Pepä brings her surfy spunk to show you her exact stencil technique that she uses to make her murals pop.

    TBH, after seeing all of the amazing effects she achieves, I totally think stenciling should be used wayyy more. So excited you get to learn this method!

    She's based in Costa Rica; go check out her work over on Insta @pepallama

  • It's no secret that hand-lettering is trending HARD. So obvz I wanted to bring you someone fun to help get you started. Jillian brings in her East Coast swag to teach you 2 different types of lettering on paper, a tutorial on Procreate (iPad) AND a how-to on getting started with lettering compositions. Heck.Yes!

    Using words is one of the very best ways to create eye-catching murals, and this tutorial is SO GOOD!

    Jump over to Insta to see some of her letters @jag.ink

I designed this course to be the ultimate shortcut. Whether you’re a beginner with a vision or an experienced artist ready to scale your profits, this is the exact system that took me years (and 50+ walls) to perfect.

When you enroll today, you’ll receive instant access to:

  • The Complete Mural Blueprint: A step-by-step system for large-scale execution ($1,500 value)

  • The Business of Murals: A 5-part module on pricing, contracts, and clients ($500 value)

  • Professional Resource Library: 5 custom mural templates and cheat sheets ($150 value)

  • Guest Masterclasses: Exclusive modules from our lettering and stencil experts ($500 value)

Total Value: $2,650

Your Price: $297

Think of it this way: the average professional mural commission starts at $1,500. By implementing the business strategies in this course, you can earn back your entire investment—and then some—with your very first project.

The world is waiting for more art. Let's make sure you're ready to provide it.

Colorful bedroom with a large wooden bed, white bedding, and a decorative pillow. The wall behind the bed features vibrant geometric mural art with yellow, pink, blue, and teal shapes. The room has large windows with cream curtains, and there are multiple green potted plants on either side of the bed. A pendant light hangs from the ceiling, and a small white nightstand is next to the bed.

Industry Results

  • "WOW! WOW !! WOW !!! We are absolutely in love with this artwork, holy crap its amazing, this is our favorite work of yours so far out of everything you have done for OTF, gosh you're good!"

    - Orangetheory Fitness

  • "It was a great pleasure having you in Mexico City. We loved your work. Hopefully there will be more opportunities to work together in the future."

    - Clemente, Business Owner

  • "Thank you so much for the bad-a** mural! We are seeing it for the first time in person today and we both love it!"

    - Michael, Mural Client

  • "My family and I just walked by your moose mural in Jackson, WY. We love it. And by love it, the mural brought smiles to our faces."

    - Asher, Jackson Hole Tourist

What You'll Learn

The online course you need to become a better muralist and make money with your skills.

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Course FAQ

  • A: If you've ever thought about painting your own mural or getting paid to paint a mural, this course will absolutely help you. I've designed it specifically for anyone who has little or no experience all the way up to someone who is already painting but wants to learn more.

  • A: Today! It is completely self-paced and will track your progress so you always know where you are.

  • A: This course is made for you. I recommend going through the course at around a module per day, but you can totally binge the whole thing if you want. The best part is you could finish in a weekend, have the cheat sheets and be ready for your first paid mural by next week.

  • A: You don’t need a mural “business” to start painting for clients and getting paid. This course is meant to jumpstart you into having a mural business!

  • A: To be honest, a lot of the materials can be found around your house. You can even do an entire mural using one marker! As you get better and start to do more, you'll of course get more supplies (you'll get a printable cheat sheet with all the supplies I use.)

  • A: You will have unlimited access to the course as long as this course is on the internet.

  • A: If you are unsatisfied with your purchase, contact us in the first 15 days, show that you gave it an honest try, and we will give you a full refund.

A woman painting a mural on an outdoor wall using a paint roller, with a ladder, paint supplies, and cars in the background.

Ready to dominate your first wall? Enroll now and get instant access to the blueprint.